Proof, Process, Profit: The Three Stages Behind The Lace Barr’s Digital Expansion
- Feb 15
- 3 min read
In the modern beauty economy, the most important shift isn’t in hairstyles—it’s in how stylists monetize their knowledge. The page behind @thelacebarr, run by Atlanta-based stylist Lyrique Mykaela, shows a real-time transition from booked-out hairstylist to digital business mentor. It is exactly the evolution Essenchae teaches stylists to prepare for.
Lyrique’s story begins like many successful stylists: hustle, consistency, and visible results. She built a clientele quickly after launching The Lace Bar and, within months, crossed into six-figure revenue doing hair, a milestone she openly documents to build trust and authority with her audience.
But the real strategy started after that.
