Shop the Edit™ Playbook

This guide is designed for stylists ready to move beyond services and into thoughtful product curation—without compromising integrity, trust, or brand alignment.

Inside, you’ll learn how to strategically transition from stylist to curator, understanding not just how to sell, but why certain products belong in your ecosystem and others do not. You’ll gain clarity on what products align with your expertise, how to price with confidence, and how to build trust with your audience long before a transaction ever takes place.

Rather than pushing products, this framework teaches you how to position offerings as extensions of your service—intentional, ethical, and rooted in education.

You’ll learn how to:

• Transition from stylist to product curator with purpose
• Identify what products are worth selling—and which to avoid
• Create a pricing strategy that supports both profit and credibility
• Build trust and authority before introducing sales

Bonus resources included:

• Sample product descriptions you can adapt to your brand voice
• An ethical sourcing checklist to guide responsible curation
• A step-by-step launch timeline to help you go live with confidence

This isn’t about selling more—it’s about selling better, with intention, clarity, and long-term vision.